CURVE DENTAL ANNUAL INDUSTRY REPORT

The Curve Dental Annual Industry Report explores the trends shaping the future of the dental industry. This edition was produced in partnership with Frazier & Deeter and served as one of the first opportunities to showcase the firm's newly rebranded visual identity. Because I had access to the new brand before its public launch, I was responsible for applying the design system while maintaining strict confidentiality throughout the project.

 

One of the biggest challenges was transforming a content-heavy report into an engaging, highly readable experience. As a medical publication, the report was subject to specific compliance requirements that limited what could be edited or removed. I focused on creating a clear visual hierarchy by incorporating data callouts, pull quotes, infographics, and thoughtfully structured layouts that highlighted key insights while making the extensive copy easier to navigate. The result was a polished report that balanced regulatory requirements with strong visual storytelling.